Blogging is trending with full power nowadays. People may blog for various reasons – from expressing their thoughts and informing customers about their services to the reason of ranking in the search results. After you decide to launch your blog, the first step is to select a domain name and URL. It is one of the essential things that will help in the branding mechanism, and you can’t afford to mess that up. This name is going to stick for several years to come!
You need to ask a few questions to yourself. Firstly, do you plan on building a personal brand or a community blog? Who will be the target audience? What is your goal? etc.
These questions are crucial when deciding on a domain name and URL. For example, you can use your name as the blog’s URL if you want to develop your personal brand and be seen as an authority in your niche.
But suppose you want to develop a blog that creates community. In that case, you should determine your niche and the blog’s purpose, use relevant keywords for SEO, and compare domains with similar keywords – these will help determine your blog’s name. Prioritize intent before the name. Here are a few tips you can follow:
Keep Things Simple
Your domain name should be brief, easy to spell, type, and pleasant to the sight. Keep in mind that domain names do not contain any spaces, so they should be straightforward without causing any misunderstanding.
Don’t Set Limits for Yourself
One of the most common mistakes newbie bloggers make is naming their site in a way that limits their audience. The blog name should be able to sync with the future adjustments or additions you make to your blogs.
Memorable Domain Names
We couldn’t stress enough on this fact. People must be able to remember your URL if you want them to come back to your blog after appreciating the value you provide.
Are You Interested in Selling Your Website?
When you’re initially starting with your blog, the notion of selling it is probably the last thing on your mind. Avoid using your name if you have even the slightest desire to turn your blog into a commercial venture.
Consider Domain Extensions
While ‘.com’ is by far the most popular, there are numerous domain extensions to choose from. If you can’t find a domain name that fits your blog, you may always try something different that works well with your idea.
Many people get confused with the blog name and the URL, and may mistakenly make it different. But, the name of your blog and the URL should be the same always. This will help readers remember your blog and can swiftly crawl, index, and rank your blog easier for search engines.
An excellent domain name accurately identifies your blog without the need for extensive explanation. Do you have the same goal but are not sure if you can achieve it yourself? We’ve got your back at SPARK Services. Contact us to know more about our solutions!