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Spark Services | 5 Tips To Play Your Business Cards Right This Christmas

As the festive season approaches, all businesses are going to do their best to put up marketing offers that will help them gain a broader audience and lead to more sales. If you are an entrepreneur and are looking to make the most of the festive season, don’t wait for the right time, it has already started. Take the opportunity, but you must play your business cards right!

We have combined some of the best tips for festive marketing that will help you grow your local business this Christmas season.

These tips are quick, easy and will turn opportunities in your favor for the New Year.

1. Make your customers happy with festive offers.

When you make your customers happy, they develop a fondness for your brand. They put you first in preference when they have to make a purchase, this time and every time.

And one of the best ways to make consumers happy is by giving them festive offers and discounts on your products/services. If you cannot afford direct discounts, have offers like referral programs, first-come-first-serve basis offers, or discounts on the next purchase.

You can also give out freebies relevant to the Christmas time. Examples include Santa hats, fancy accessories, Christmas sweets, etc.

 2. Get your festive advertising strategies right.

Invest some money in local advertising. Use techniques that will make people aware of your brand, locally. You could have your own little mascot this Christmas or publish an ad in the local newspaper. Hire a person to greet people in your neighbourhood wearing the mascot costume. It is a great way to attract kids! Get quirky copy lines written by an expert that amuse people, as this can really pay off in the festive season.

You can also run events or contests and invite people to participate in them. This way, you’ll be able to attract potential consumers that will feel a connection with your brand.

3. Use buddy marketing.

Buddy marketing is a technique of collaborating with another business and combining resources to promote both. While giving out pamphlets or brochures, you can include a business card or a leaflet of another company who agrees to do the same for you. This will give you a chance to promote yourself to a different set of potential consumers.

You can also run a campaign or contest together for Christmas if your products complement each other!

4. Host a local charity drive.

Big companies often have an ongoing social initiative that benefits specific causes, and it is difficult for small businesses to match this. Except at Christmas. You can identify a local charity whose values align with your own, and that of your primary audience; then meet them to see how you can help them.

With a local charity drive, you’ll be able to show ‘the good work that you are doing’ to your target audience and make them choose you over the competitors.

5. Go digital.

Today, everybody is on the Internet, especially the youth. Thus, it is time for you to step into the digital world (if you haven’t already). Get a website made for your brand, or just a landing page for Christmas. Use this to promote to a new audience or to your existing customers. And make sure you hire the best professionals, so you get pleasing results.

SPARK Web Services in Oklahoma is a one-stop destination that will make sure you get the best base to set up a brand online. We provide website designing, web hosting, domain names and search engine optimization, so you don’t have to worry about a thing.

So use these strategies this Christmas and play your business cards right! If you have more tips, please do share with us in the comments- we would love to hear those!

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Robert E Allen Jr

About Robert E. Allen Jr. A Journey of Integrity, Innovation, and Impact Welcome to my corner of the web, where the confluence of technology, entrepreneurship, and ethical business practices come to life. I'm Robert E. Allen Jr., a proud native of southern Ohio, where my roots run deep into the fabric of community and hard work. My journey in the tech world began at Shawnee State University, a chapter filled with exploration and the beginnings of a lifelong passion for computer science. However, my academic path took a turn toward the prestigious halls of Penn State, where I completed my degree and set the foundation for what would become a nearly three-decade-long adventure in business. Building an Empire on Principles Nearly 30 years ago, I embarked on an entrepreneurial journey, not just to start a business, but to build an empire defined by a commitment to ethical practices and community service. Inspired by the Rotary four-way test—Is it the truth? Is it fair to all concerned? Will it build goodwill and better friendships? Will it be beneficial to all concerned?—my business philosophy centers on these questions, guiding every decision and interaction. This ethos has not only shaped my professional life but has also fostered a culture of integrity, trust, and mutual respect within my company and with our clients. A Family Man at Heart Beyond the world of bits, bytes, and business, my life is rich with love and laughter, thanks to my wife and our two wonderful daughters. They are my why, the reason behind every late night, every early morning, and every decision to push the boundaries of what's possible. Together, we've created a life filled with memories, learning, and love—a true testament to the balance between professional ambition and personal fulfillment. Looking Forward As I look to the future, my goal is to continue leveraging technology to make a positive impact on the world, guided by the principles that have brought me this far. I strive to innovate, to lead with integrity, and to inspire those around me to do the same. Whether through my business endeavors, community service, or simply by being a role model to my daughters, my journey is about creating a legacy that transcends technology—a legacy of positive change, ethical leadership, and a commitment to making the world a better place for future generations. Thank you for visiting my site. I hope to not only share my journey with you but also to inspire you to pursue your passions, lead with integrity, and make a meaningful impact in your corner of the world.